How Casey’s Advertising team provides swift delivery of promotions

  • Client
    Casey’s General Stores, Inc
  • Industry
  • Employees
  • Solution
    ServiceNow PPM


Timely delivery
Antiquated tools
Delayed approvals



A unified employee portal connects store employees with the advertising team with a quick way to submit advertising requests replacing email


Intuitive workflows ensure that one standardized approval process flow is followed for every project leading to better efficiency


Personalized dashboards provide Project Coordinators, Brand Managers, and Designers to effectively manage their projects and tasks


Complete visibility and trackability of design requests help the Advertising team deliver all promotions and marketing material on-time

The Advertising team at Casey’s faced challenges in delivering marketing material to stores on-time due to their dependence on email, spreadsheets and other antiquated tools for managing request for designs.

A tailored implementation of ServiceNow PPM helped the Advertising team to move to a standardized process with automated workflows for approvals. Employees can use the Casey’s unified employee portal to request designs for promotions and marketing material.

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